YUBI Handroll Bar: Dubai’s First Licensed Handroll Bar
Chef Reif Othman’s handroll bar at One Central’s 25 Jump Street, with hip-hop on the speakers and a new Michelin Bib Gourmand to mark its first year.
YUBI turned one on 9 October 2026 and reached the milestone with a Michelin Bib Gourmand. Billed as the UAE’s first licensed homegrown handroll bar, it is a collaboration between 7 Management and multi award-winning Chef Reif Othman.
It sits at 25 Jump Street, One Central’s dining district, and takes its cues from Japanese street culture and hip-hop. The counter, the soundtrack and the crowd all move at the same tempo.
The counter
Handrolls are the point. They are rolled in front of guests at the counter and handed over straight away, to be eaten while the nori is still crisp. Around them sits a wider Japanese menu of sashimi, nigiri and small plates, so the counter can carry a quick bite or a full dinner.
The room
The design borrows from the back streets of Japan: neon accents, urban textures and sharp, modern detailing. A large statement light hangs at the centre of the room and gives it a focal point. The space is built for a crowd and looks the part from every seat.
The energy
Hip-hop runs through the place, from the playlist to the DJs who take over later in the evening. The staff bring the same energy, quick and upbeat, and the room moves easily from a casual lunch to a late night.
The bar
YUBI is licensed and makes full use of it. The drinks are poured strong and keep pace with the music, which makes the bar as much of a draw as the counter. Friday is the busiest night of the week.
YUBI is for a night that starts with a handroll at the counter and runs late. Arrive early, take a seat where the rolls are made, and order as you go.
What to order
- 01Crab SaladSweet crab in a creamy wasabi dressing, a sharp, bright way to start.
- 02Kagoshima Wagyu + Shrimp Tempura HandrollSurf and turf in a single roll: Kagoshima wagyu paired with crisp shrimp tempura.
- 03Japanese Wagyu GyozaThree seared wagyu dumplings finished with ponzu butter.
- 04Spicy Tuna + Red Yuzu Kosho HandrollSpicy tuna with red yuzu kosho, the citrus-chilli paste, whose heat builds slowly.
- 05Akami + Foie Gras HandrollLean bluefin tuna paired with rich foie gras.
- 06Yubi MakiThe house maki, topped generously with otoro and wagyu.
The verdict
A handroll counter with hip-hop energy and a Bib Gourmand behind it.
Best for
- Date nights
- Counter dining
- Late nights
- Drinks
Good to knowWalk-in only, with no reservations. Fridays fill fastest, so arrive early at weekends.
At a glance
- Area
- 25 Jump Street, One Central
- Cuisine
- Japanese handroll bar
- Price guide
- Handrolls AED 22–98 each; maki AED 45–82; hot dishes and small plates AED 26–92; specials and bowls AED 70–185. Prices include service charge, municipality fee and VAT.
- Parking
- Valet at 25hours Hotel
- Hours
- 12pm–12am daily; until 1am on Friday and Saturday
Book Yubi Handroll Bar
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Offers and menus
From crisp handrolls to buttery sashimi and rich wagyu gyozas, our menu blends traditional Japanese flavours with modern flair.
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